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Confidence in your personal talent is more important to the close than the actual product
Coach your teams to stay ARC (Assertive, Refined and Confident) during negotiations. Negotiations are generally combative and keeping ARC in the forefront of your mind pay dividends. Watch Chris Do smash this rebuttal to a price objection. Confidence supersedes all. People buy from passionate people. #confidence #salesmafia
Anthony Allen
1 min read
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How he partnered with Coke
Enterpise sales and stategic partnerships are a different animal. When approaching an enterprise level account you cannot simply jam your product down their throat. It takes finesse, patience and an understanting of who and what you can leverage to your advantage in the process. With any "big boy" a complex revenue sharing agreement, different opinions among a group of decision makers, red line legal items, can all delay a close. With all that it's important to understand
Anthony Allen
1 min read
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Jeremy Lee Miner on the importance of Tonality
The great, Jeremy Lee Miner, provides a clear a concise way to use tonality to reduce sales resistance. Whether you're a seasoned vet or new to sales these are invaluable ways to not have doors shut in your face. The first 10 seconds of the call will dictate your ability to get to the 2-3 minute mark. Find your not getting to the heart of your pitch? This will help. #tonality #salesmafia
Anthony Allen
1 min read
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